about vain campaign

Welcome to Vain Campaign! What started as hobby has morphed into the ultimate go-to network for fitness savvy women. My name is Antonia, founder of Vain Campaign. Over the years, I would receive so many inquiries about my health and fitness habits. It is something I am most passionate about. I decided to create a community where women can join together and motivate each other on their fitness journeys.

The word vain means to have or show an excessively high opinion of one’s appearance, abilities or worth. A campaign is an organized course of action to reach a goal. The word “vain’ is typically associated with negativity but I believe we should normalize having a high opinion of your appearance, ability and worth. When you look good, you feel good. When you feel good, you show up as the best version of yourself! Vain Campaign is more than a brand, it is a chance to help women feel confident while working hard to achieve their fitness goals.

Over time, my wardrobe started to consist of mostly athleisure attire. Even when not engaged in exercise, I would choose to wear this style of attire while on the go for its comfortability. I enjoyed being fashionable while working out and noticed that when I felt good about my appearance, it would motivate me to perform even better. I wanted to share this experience with other women.

The vision behind Vain Campaign is to bring a community of women together who love to take care of their bodies both inside and out. Looking good and feeling better! I handpick and test all Vain Campaign apparel to ensure the highest quality for our customers. Each piece is designed to enhance every body type.

We offer various styles to support your everyday lifestyle whether getting active or on the go. Join the campaign!